Tia: AI Assistant for Product Compliance and Digital Product Passports
Meet Tia. The AI assistant for product compliance, built right into tieback.
Tia knows your products, your passports and your evidence. Ask her anything in plain English and she answers in seconds, straight from your live data, with exact numbers. When something needs to change, she prepares it for you. You press Confirm. Done.
It is the fastest way to get your catalogue ready for Digital Product Passports, and to keep it that way.
What Is Tia?
Tia is the AI assistant inside tieback that helps brands, manufacturers and compliance teams prepare Digital Product Passports (DPPs) and keep product data audit-ready. She reads your workspace with your permissions, answers questions about products, passports, evidence, batches and recalls, reviews supplier documents against your products, and proposes changes that apply only when you confirm them.
Open Tia from the assistant panel on any page. She already knows which workspace and page you are on, so you can simply ask about what is in front of you. Use the names you see on screen, such as a product name, a SKU or a field label. Tia finds the record herself. If a name matches more than 1 product, she asks which one you mean.
What Can Tia Do?
How Teams Use Tia
These are the kinds of things Tia helps with every day. Ask in your own words.
Know exactly where every product stands
Passport readiness for your entire catalogue, in a single question. Tia gives you the exact total, shows the first 20 and links to the full list on the Products screen, already filtered.
- “How many products are ready for a passport?”
- “Which products are still drafts?”
- “Which products have no barcode number?”
See what is missing, field by field
Tia checks a product against its own field packs, the same fields your product editor shows, and lists what is missing with the most important first. She also explains what the passport catalogue asks for and which values a field allows.
- “Which fields are missing for the linen overshirt?”
- “What does this product still need before it can have a passport?”
- “Which values are allowed for this field?”
Turn supplier documents into product data
Evidence is only useful when it reaches your product record. Tia reads a certificate, test report or declaration against the product it belongs to and suggests the values it supports, each beside the value you have today. You decide what goes in.
- “Review the test report I just uploaded.”
- “Start a review of the newest certificate for this product.”
Ask suppliers for exactly what you need
Tia drafts the evidence request for you. Once you confirm, your supplier receives an email with a secure, single-use upload link, and the document arrives against the right product.
- “Ask the supplier of this product for its latest test report.”
- “Request a declaration of conformity for the wool scarf.”
Change product data in plain English
Say what should change. Tia prepares a card that shows the value today and the value after, and applies it the moment you confirm.
- “Change the colour of the linen overshirt to Ecru.”
- “Mark SKU LS-0142 as discontinued.”
- “Update the description of the canvas tote.”
Trace any product, batch or passport
Follow a product end to end, from batches to passports to units, with status counts and recent events. Look up any passport and Tia tells you when its saved details differ from the product today.
- “Trace the latest mint batch for the overshirt.”
- “Show me everything linked to this product.”
- “Does this passport still match its product?”
Stay ahead of recalls and safety notices
See which notices are live, what each one covers and how many products it affects, along with how its wording has changed over time.
- “Which safety notices are live right now?”
- “How many products does this recall affect?”
- “How has the wording of this notice changed?”
Spot unusual activity early
Tia surfaces unusual patterns in scans, revocations and account activity, shows what changed recently and tells you where to look next.
- “Is there anything unusual in scans this week?”
- “What changed in the workspace today?”
Export, serialise and get ready to print
Ask for a batch manifest and Tia prepares the export for your Confirm. Need serial numbers? She generates up to 50,000 at a time as a CSV file, with a sample so you can check the format.
- “Export the QR manifest for the latest batch of the overshirt.”
- “Generate 5,000 alphanumeric serials with the prefix TB-2026.”
Make sense of any file, and of tieback itself
Attach up to 5 CSV, XLSX, PDF or image files of up to 5 MB each and Tia explains what she finds. Ask how a feature works and she answers from tieback’s own documentation, telling you where the answer comes from. She also checks the health of your imports and your resolver domain.
- “Summarise this spreadsheet and match its columns to our product fields.”
- “Why did my last import have errors?”
- “How does minting work?”
Review Evidence with Tia
Every evidence document is checked for viruses and saved against its product. When you are ready, Tia reads it for you.
Open the document
On the product’s Evidence tab, or on the request page, press Review with Tia on a saved document.
Let Tia read
A progress card shows each step as she reads the document in the context of that product. It usually takes 1 to 2 minutes.
- Scanned PDFs and photos are read as well as PDFs with a text layer, up to 200 pages.
- If a product value changes after Tia makes a suggestion, press Refresh suggestion for one built on the new value.
- A review uses at most 300 Tia credits. A short document usually uses far fewer.
Changes You Confirm
Tia prepares every change as a card that shows exactly what will happen. Press Confirm to apply it or Cancel to leave everything as it was.
- A card is open for 30 minutes. After that it closes and you can ask Tia again.
- If the value changed after Tia prepared the card, the card does not apply and says so.
- If a change is refused when you press Confirm, the card says nothing was changed and closes.
- Serial numbers are a download only. To mint with them, use the Bring Your Own serials option in the Mint Token wizard. The download link lasts 1 hour.
Built for Trust
Frequently Asked Questions
What is Tia in tieback?
Tia is the AI assistant built into tieback. She answers questions from your live product data, finds missing Digital Product Passport fields, reviews evidence documents and prepares changes that apply only when you press Confirm.
Can Tia change my product data without approval?
No. Every change is prepared as a card that shows what will change. Nothing happens until you press Confirm, and every change runs with your own permissions.
Which documents can Tia review?
Tia reviews saved evidence documents, including PDFs with a text layer, scanned PDFs and photos, up to 200 pages. She reads a document only when you ask for a review.
Can Tia see other workspaces?
No. Tia sees only your workspace and only what your role allows.
How much does Tia cost to use?
Tia uses Tia credits: 1 credit for every 1,000 tokens. A chat answer typically uses 15 to 55 credits and an evidence review uses at most 300.
Coming Next
More changes Tia can propose
Tia can propose 6 kinds of change today. More arrive one at a time, each behind the same Confirm.
Open web search
Web search for regulatory guidance and industry references is planned.
Support proxy mode
Investigation by tieback support staff through Tia, with your permission, is planned.
Search across past conversations
Reopen recent conversations today. Keyword search across all of them is planned.